The Newest Sandler Books
Industry leaders sharing best-of-best secrets with you.
Empower your team
Motivation The Sandler Way
People come to work for their reasons, not ours. To get the most from your organization, you need to understand these reasons…and tie them to your company’s mission. Motivational Management The Sandler Way, by Sandler trainer Mike Crandall, focuses on this underlying principle. You will learn about motivating yourself, your team, and your company at optimum levels—by leveraging the inside and outside forces that inspire people to take action.
SUCCEED IN RETAIL SALES
Win in the Amazon Era
In Retail Success in an Online World, Rob Fishman discuss how to capture and keep loyal, happy clients while successfully competing against the online world.
The Definitive Classic With Updated Information For Today's Market
You Can't Teach a Kid to Ride a Bike at a Seminar
The book offers advice on how to conquer the "selling dance" that always occurs between salesperson and prospect, how to condition yourself for a successful career in sales, and more.
49 Timeless Selling Principles an How to Apply Them
The Sandler Rules
David Mattson, CEO and President of Sandler Training, delivers this fresh and often funny guidebook, filled with real-world tactics for successful prospecting, qualifying, deal-making, closing, and referral generation.
Moving out of your organizational comfort zone
In The Success Cadence, David Mattson, Tom Schodorf, and Bart Fanelli discuss how to create and sustain a distinctive operational cadence for yourself and your team that delivers a rapid sales process when combined with the right methodology and toolkit.
WHY PEOPLE DO WHAT THEY DO
In Sales Situations
In The Art and Skill of Sales Psychology, Brad McDonald identifies the psychological motivators that cause buyers and sellers to do what they do and take control over the sales process.
LEVERAGE TODAY'S TECHNOLOGY
Finding, Nurturing and Closing Sales with Social Technologies
Mike Jones and Ken Guest's breakthrough book, Digital Prospecting The Sandler Way, provides a proven, battle-tested process for finding, nurturing and closing sales with social technologies.
Eight Essential Elements
The Contrarian Salesperson
Based on the field-tested principles of the Sandler Selling System, The Contrarian Salesperson by Sandler trainer Jody Williamson gives sales professionals a compulsively readable primer on the eight essential elements of non-traditional selling. As Carl Contrario puts it: “Contrarian Salespeople are all about doing the opposite of what other salespeople do … because if you act like every other salesperson, you’re going to be treated like every other salesperson!”
managing vs. coaching
Do you know the difference?
A recent study found that few sales managers spend time coaching, and when they do it's generally ineffective, failing to get the desired results. The Coach's Playbook: Breaking the Performance Code by Sandler trainer Bill Bartlett answers the question of 'Why?' and offers a specific, actionable plan based upon the award-winning Sandler Selling System.
From a complex sales cycle to a successful finish
Sandler Enterprise Selling, published by McGraw Hill
Competitively pursuing large, complex accounts with multiple constituencies and decision makers is a huge challenge for sales professionals. This latest Sandler book provides a practical six-stage approach for winning business with profitable enterprise clients, serving them effectively, and expanding the relationship over time.
Ground-breaking LinkedIn-Sandler book
LinkedIn The Sandler Way
Sandler and LinkedIn—the world's largest sales training organization and the world's largest networking organization—have released our first joint book publication.
LinkedIn The Sandler Way, 25 Secrets that Show Salespeople How to Leverage the World's Largest Professional Network is a must-have book for any professional salesperson.